“Pareu” is the Tahitian word for a lightweight printed cotton fabric that was first imported into Polynesia by the French during the early 1800s. During the 1930s, the motifs and colors of the pareu began to influence the prints begin used in Hawaii for Aloha shirts. By the 1950s, the pareu print had become a distinct and very popular design style for the Aloha shirt. This red, white and blue hibiscus print inspired by the Tahitian pareu is perfect for barbecues, beach parties, baseball games, and rodeos. Sewn as a reverse print for a happy but sun-faded look.
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Fabric & Construction
Cut and sewn in El Paso, Texas.
Original print, artisanal printing technique; colors may vary.
Versatile Cowboy Cloth. So tough it scares wrinkles away; so soft you'll wake up still wearing it, remarkably unwrinkled.
Reverse print traps happiness inside.
Tailored fit | Pearl Snaps | Shoulder yokes
Performance from sea to snow and beach to bar
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